Case Study / Art & Culture Gallery Event

The Challenge

Campaign and event execution in collaboration with 100+ local artists, musicians and entrepreneurs in Charlotte, NC for a cultural block party in support of ending hunger in the city in partnership with non-profit organization Loaves & Fishes.

The Solution

• Email marketing, design & messaging coordinated among 100+ event partners & vendors
• Designed posters and flyers and distributed at key culture hubs citywide
• Gain involvement of corporate sponsorships – Red Bull, Shocktop & School of Rock
• Pitched event to all local media outlets & developed a press releases to secure media coverage

The Result

• Over 2,000 people attended
• $4,000 donated to Loaves & Fishes
• 500 ready to deliver grocery bags full of healthy food
• 8 media articles featuring the event including the Charlotte Observer, and 3 radio interviews